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11/15/2009

视觉设计前瞻实用性研究(PNVD) 第一期

Introducing Palm Pre
palm pre是一款采用多点触摸屏和划出式键盘,支持EVDO功能和WiFi网络、配有GPS、蓝牙2.1技术的Palm Web OS手机。它的设计特点是,可以通过快捷键完成复杂的工作,用户界面定制为快捷桌面,所有小工具和应用程序软件全部可显示在桌面上,功能即点即出。 PalmWebOS系统的界面非常精致、细腻,浓重的欧美风格的设计非常讨人喜爱,在下面的内容中我们会与大家一同分享下Palm Web OS所带给我们的视觉大餐。

简 洁、清新的界面,细节丰富、质感强列的图标组成了palm web OS系统,与iphone界面的写实风格相比别有一番趣味,例如在联系人页面中(见上图左2)所使用的背景、分隔线、字体的颜色搭配,使整个页面显得清新 淡雅便于阅读,添加联系人按钮所使用的颜色与整个页面形成强烈对比,更容易引起用户的注意和操作。palm web OS 系统中内容较多的页面大多使用较浅的底色和深色的字体、图标,以达到方便用户的阅读和操作,在其他的功能页面中会根据不同的场景大胆的使用丰富的配色及细 节带给用户新鲜、永不厌烦的感觉。

palm web OS系统的图标具有很强的统一性和整体感,设计师用最简洁的图形元素直观的表达出了功能含义。在细节上我们不难发现,图标质感更加平滑、圆润、细致,虽然 可以看到mac图标的影子,但系统中图标所使用的视觉表现手法让我们感觉更加温情。整体的朴实风格、以及更加的生活化的表现,也体现出了其产品系统关注用 户体验,用最简单的图形引导用户去感受palm web OS系统的魅力。优秀的设计并不完全是绚丽的质感和复杂的造型,其真正的本质是传达图形的寓意,我们应该更多的去考虑产品和用户的需要,有时候盲目的做加 法未必就能达到我们想要追求的效果。

palm Web OS系统中不同功能页面大胆的配色让我们看到了设计师对于色彩搭配的敏锐直觉和超强把控能力,作为一个优秀的设计师,在不同的情景中需要使用何种色彩搭配 来达到最佳的视觉表现是我们所一直在不断学习和追求的,在我们文章最后提供的PSD分层文件中,大家可以看到在界面原型中的一些色彩、质感的使用和技巧。

palm pre的官方网站设计简洁、大方,作为产品类介绍的网站很清晰的将产品的资料最直观的展现给我们,顶部背景图片的选择非常考究。在最后,非常欢迎各位感兴趣的同学们一起研究、讨论界面设计方面的经验和心得。

palm pre官方站点
Psd分层源文件下载

3D 效果的网站
在浏览3D效果Flash网站时,会不自觉被惊人的效果迷住。网站的设计者和开发者为网站提供了丰富的内容,震撼的视觉体验和让用户难以置信的互动效果,令人印象深刻。

像素级完美细节

文字的布局和排版
网站的布局排版,是一门艺术,可以通过不同图片,文字,段落等元素的排列组合,体现想要表达的重点及细节,从而使用户自然接受信息!
可用范围: 门户,活动,广告


场景化运用
真实场景化营造,利用更多有趣并精致质感的载体承载主体内容,可使整体视觉活泼,让原本枯燥的信息生动起来,各活动站点可以运用。
可用范围: 活动,广告


FLASH在WEB中的运用随处可见,一个炫动的FLASH可以为页面增加很多有趣效果,一个有创意的交互FLASH往往可以留住大量的用户。
到底FLASH在WBE中的运用有哪些呢?
从FLASH在WBE中的运用来看,可以分为 展示类\交互类\多媒体运用类


展示类
FLASH+XML技术的运用
这类网站多以展示图片、照片、作品为主。它运用了FLASH+XML的技术,可以更好更快的从后台读取图片信息,做到前后台分离。可以直接通过后台跟新维护前
台信息。
FLASH自适应窗口分辨率技术
它的优点就是有足够大的空间来展示想表达的内容,并且让用户在电脑显示器一屏内显示完全信息,无论你分辩率多少它都会以满屏的效果来显示,而且也不会出现滚动条。

交互类
可以看出FLASH不仅可以为页面做效果美化,还可以承载着页面里大量的内容。交互的形式也更多样,远比远比点击一个Button体验感更好,由于结合了更多的交互形式 ,可以做到静态页面实现不了的超炫互动体验。

多媒体运用类
Flash运用超强的视频处理压缩技术可以在保证画质的前提下更有效的压缩多媒体文件,与 flash达成近完美的结合。现在FLASH技术中运用最多的有两类,一类是视频和交互分离;一类是视频和交互结合。视频与交互分离的更多适用于一些场景 的转换或者直接用视频做背景,视频与交互结合的更多适用于一个交互动作而触发的一段动画。

由上面的案例可以看出FLASH技术已经受到了国际大型企业以及大多数用用户的重视,用FLASH来宣传自己的产品,成本低,效果好,远比一些广告位的宣传来的更强列。
结合自身产品的特点,运用适合的FLASH手法让页面活起来。

设计师不能不知道的十个沟通秘诀

在 一个设计项目中,PM是需求方,设计师是要满足需求的,但是中间的界限不是那么清楚,以前在腾讯的时候我们喜欢说“pm和设计师是你中有我,我中有你”, 于是和pm的沟通往往是设计师最难做也最需要花时间去做的的事情。我不止一次两次听到设计师抱怨,典型的如“ 我们的产品什么都管,按钮红色绿色也都要他说了算,非常强势,他的项目我没法做。” “PM只想着赚钱,只想着快速发布,根本不在乎用户体验” ,往往设计师辛辛苦苦的完成了一个得意之作,PM一副冷脸,这里不行,那里不好,比王员外挑女婿还难搞,在面对这样的紧张的国际局势,有一些人选择了沉默 下去,算了,pm说怎么样就是怎么样吧。这样的设计师,一定不是好的设计师,我相信在座的一个都没有。我们都是相信我们的设计是好的,只是需要一些额外的 沟通和说服工作,从而让我们设计能真正的得到认可和尊重。

那么我们有什么灵丹妙药呢?锦囊妙计如下:

  • 开放的心态:别人对你的设计提了不同意见,认真的听,有则改之无则加勉。不要有护短的想法,自家的孩子自家疼,心态不开放,合作就不会愉快的了。
  • 消除信息不对等: 经常产品经理提出需求的时候会倾向于告诉设计师他想要什么,而不告诉你为什么,无意中就遗漏掉了很多信息没有传达给设计师。在座的各位作为优秀的设计师, 一定要尽可能的把这些信息挖掘出来,每次接到需求的时候,多问一句“为什么”,做到和pm 了解的信息一样充分,伟大的福特就是这样设计出来汽车的。
画外音:
问:“有的信息是pm故意不告诉我的,说要保密”
答:“什么?保密?那你还跟他做一个项目?趁早换吧”
  • 尽可能早的介入项目:在项目初期就尽可能早的介入,哪怕这时候产品只是一个简单抽象的概念,但是这个阶段往往最关键,最容易受到影响,经常很小的建议也都会影响到决策人的最终判断,同时很多方向性的决策会在概念的形成期完成,设计师介入了就保证了在最开始项目的战略决策上有考虑到用户体验。
  • 以退为进: 在战略上你已经和pm和管理层取得共识的前提下,在更为细节的问题上如果遇到不同意见,我们可以退回一步,到已经取得共识的层面再去看这个待解决的问题, 是谁的意见能够更好的为目的服务?如果说PM和你都同意产品主要面对的是商务用户,那么由此出发推导出界面的主色调改成草绿色不是很靠谱。
  • 从用户出发: 如果用户体验设计师是安泰俄斯,那么用户就是大地,设计师最大的力量来源于用户。一些从直接用户身上得到的证据往往能很好的支持你的观点,所以,多做一些 user study,多了解用户,某些场合下,用户使用产品时痛苦不堪的表情和接连犯错的录像,要比你千言万语来的更有说服力。
  • 建议权和决策权分开: 设计师可以对PM的市场策略提出建议,PM也可以对设计师的按钮颜色“指手画脚”,这个叫做建议权。最终一拍桌子,大吼一声“我说了算”,这个叫做决策 权。 作为项目的一员,任何人都对项目的发展有建议权。但是发表完你的高见之后,不要忘了加上一句“这是我的意见,当然最后怎么做你来决定”。建议权和决策权要 分开,不要过度涉及到别人的专业领域,既然是一个团队,对团队成员的专业能力的尊重和信任是最基本的前提。
  • 拿来主义:看看竞争对手产品怎么做的,他们一定经历过跟我们差不多痛苦的一个阶段。他们之所以这么决定,一定有理由的,要相信他们不全是傻X,想想看为什么,这个很多时候能够作为决策依据,或者是帮助我们说服别人。
  • 系统的力量: 如果你身在一个大公司,那么在你之前,一定有很多革命先驱前赴后继的在同一个问题摔过跤撞过墙,如果你足够幸运的话,公司可能在某个不为人知的服务器上还 有一个用设计师血泪凝聚而成的叫做设计规范的东西。这个东西,不一定是最好的结局方案,但是往往是在你们的环境下最可行的实践方案。没错,站在巨人的肩膀 上吧,用你们的设计规范来说服别人。
  • A/B test:什么?前面这么多办法都没效果?好 吧,杀手锏来了,A/B test,简单点来说,就是取出5%的用户作为一组,当他们访问时,给他们看方案A,剩下的用户全部是方案B,最后数据说话,哪个表现更好用哪个。这个往 往能够快速有效的消灭争论达到和谐状态。不过请注意,此武器成本较高,往往拉高成本拖长项目周期,慎用。
11/6/2009

50 Beautiful and Creative Blog Designs

The most recent collection of creative blog designs was featured here on Smashing Magazine back in July. Only three months have passed and we’ve got a new dose of inspiration for you. Beautiful and sophisticated designs are constantly appearing on the Web; creative activity is in non-stop mode, despite global economic shocks and unfortunate events; and this is surely a positive sign.

Today, we showcase 50 fresh, beautiful, inventive and, hopefully, inspiring blog designs. The variety of styles represented in this collection is considerable, so everyone will be able to find a tasty piece of inspiration for their own creative aspirations. Notice that every screenshot is clickable and leads to the website itself.

Beautiful and Creative Blog Designs

Jason Gray Music
Jason Gray’s blog was initially WordPress-based, but it now has a beautiful and original Flash appearance that we just couldn’t pass up.

Jason-gray in 50 Beautiful and Creative Blog Designs

The Pixel Blog
This exquisite blog belongs to a Web design and marketing company called The Pixel. Amazing graphics in the header and footer, along with a giant tree (the branches of which separate the posts), make this design pure eye-candy.

Pixel-blog in 50 Beautiful and Creative Blog Designs

Sushi & Robots
Sushi & Robots is the journal and portfolio of Jina Bolton, a San Francisco-based designer, developer and author. If you’re looking for creative inspiration, this website is definitely a master class.

Sushi in 50 Beautiful and Creative Blog Designs

WorkAwesome
The neat desktop-themed design of WorkAwesome’s blog is definitely worth your attention.

Workawesome in 50 Beautiful and Creative Blog Designs

One by Four

Onebyfour in 50 Beautiful and Creative Blog Designs

Jason Santa Maria

Jason in 50 Beautiful and Creative Blog Designs

Dustin Curtis

Curtis in 50 Beautiful and Creative Blog Designs

Jack Cheng

30 in 50 Beautiful and Creative Blog Designs

New to York

Tyler in 50 Beautiful and Creative Blog Designs

31three

31three in 50 Beautiful and Creative Blog Designs

Abduzeedo
Abduzeedo, which is bookmarked by every Web design fan, was recently redesigned. The highlights are considerably enhanced usability and unique post teasers.

Abduzeedo in 50 Beautiful and Creative Blog Designs

iA

IA in 50 Beautiful and Creative Blog Designs

Darren Hoyt

Hoyt in 50 Beautiful and Creative Blog Designs

Point & Anchor
It’s all about the lines here. Point & Anchor’s blog design is quite engaging.

Point- Amp -anchor in 50 Beautiful and Creative Blog Designs

Trent Walton
Neatly combining a few uncomplicated code hooks, the founder of Paravel Web design agency, Trent Walton, has created an original, attractive blog. The presentation of each individual post and the overall layout of the blog are remarkable indeed.

TW in 50 Beautiful and Creative Blog Designs

Tumble

Tumble in 50 Beautiful and Creative Blog Designs

Fudge
The website of digital studio Fudge is currently under construction. Still, the way it has designed its latest news log is worth mentioning here. Photoshop interface imitating design is a neat idea. Plus, the navigation is a treat for the eye.

Fudge in 50 Beautiful and Creative Blog Designs

UX Booth

Uxbooth in 50 Beautiful and Creative Blog Designs

daus.trala.la

Daustralala in 50 Beautiful and Creative Blog Designs

Design Intellection
This simple yet admirable blog design is achieved using HTML 5 markup. The dotted typography for post numbers is a nice touch.

Design-intellection in 50 Beautiful and Creative Blog Designs

Biggest Apple
The pure style of Biggest Apple’s website features a gorgeous sketch in the header and some pretty icons all around.

The-biggest-apple in 50 Beautiful and Creative Blog Designs

árbol textual

Arbol in 50 Beautiful and Creative Blog Designs

Helium Workx

Hellium in 50 Beautiful and Creative Blog Designs

Argee

Argee in 50 Beautiful and Creative Blog Designs

Stripturnhout.be

Strip in 50 Beautiful and Creative Blog Designs

Mark Boulton

Boulton in 50 Beautiful and Creative Blog Designs

This is a working library

Working-library in 50 Beautiful and Creative Blog Designs

LaMalla.cl (Chile)
This amazing blog belongs to a small community of creative people, a space to share links to inspirational info from all over the globe. A grayscale geometrical background and cool jQuery effects make our exploration of this website a really enjoyable experience.

Lamalla in 50 Beautiful and Creative Blog Designs

Contrast
A clean style, nifty typography and hover effects make for a great blog design. Excellent work by Contrast, a Web apps development crew from Ireland.

Contrast in 50 Beautiful and Creative Blog Designs

Demain J’arrête (France)
This classy comic strip is available in French only, but the blog’s design won’t leave you cold.

Demain-jarette in 50 Beautiful and Creative Blog Designs

Fran Fernández
The blog of Spanish singer Fran Fernández features an expressive and slightly careless-looking graphic design, which reflects the passion of the musician best.

Fran-fernandez in 50 Beautiful and Creative Blog Designs

Stéréosuper (France)
Stéréosuper is a successful duo of creative folks working in the field of multimedia. Boris and Jean-Francois are keen on karate: perhaps this explains the imaginative fighting characters in their design. The dark color scheme and hatched elements are quite appealing, too.

Stereo-super in 50 Beautiful and Creative Blog Designs

Music City Unsigned
This cute blog belongs to the Nashville community of emerging artists. Although it is Flash-based, you won’t have any problems with accessibility or navigation here.

Music-city in 50 Beautiful and Creative Blog Designs

Tal & Acacia
Unpretentious beauty: this is how we would describe this design. Pastel-themed graphics give it a special flavor.

Tal Amp Acacia in 50 Beautiful and Creative Blog Designs

Denis Chandler’s Blog (Another Blog About Stuff)
The style of this blog is fairly conventional, but look at the header! This bit of spice elevates the otherwise formal design, bringing in some splash.

Hello in 50 Beautiful and Creative Blog Designs

Mulletized
This blog of Cape Town Web designer Brendon Grobler features an offbeat layout and great use of typography. This is what Brendon says about his blog redesign: “I tried to create something less “bloggy” and more graphic, focusing strongly on typography (which is one of my great design loves) and imagery.” The result is impressive, wouldn’t you agree?

Mulletized in 50 Beautiful and Creative Blog Designs

M1K3
This blog (belonging to UI designer and developer Michael Dick) is an example of an excellent dark design.

Mk3 in 50 Beautiful and Creative Blog Designs

Mark Forrester
This awesome blog-styled website is a creative outlet for Mark Forrester, a “half-baked” (his words) English/South African freelance designer and entrepreneur. The journal is easy and pleasant to navigate, and the cartoon illustrations in the header and footer are incredible. (They were designed by Cape Town-based illustrator and cartoonist Alex Latimer).

Forrester in 50 Beautiful and Creative Blog Designs

Jord & Chan
This nice duo-themed layout presents two strips of content on the same page, a very original idea. The smooth background texture adds more charm to the design.

Jord Amp Chan in 50 Beautiful and Creative Blog Designs

Cog’Nition
This blog has a lovely surprise: you can change the design’s theme, choosing from two amusing cartoon-style backgrounds.

Cognition in 50 Beautiful and Creative Blog Designs

JonahL
Jonah Levine’s blog follows simplicity and a pure style. An attractive dark design, and a good use of lines.

JonahL in 50 Beautiful and Creative Blog Designs

Marcel Müller blog
Marcel Müller’s blog has a stylish, corporate look. Another good example of precise, minimalist design.

Muller in 50 Beautiful and Creative Blog Designs

TrippingWords
This really is something striking. Everything here, from the header to the footer, is extraordinary and hyper-creative.

Tripping-words in 50 Beautiful and Creative Blog Designs

The Swish Life Magazine

Swish-life in 50 Beautiful and Creative Blog Designs

mesonprojekt

Meson-projekt in 50 Beautiful and Creative Blog Designs

DesignCritique

Design-critique in 50 Beautiful and Creative Blog Designs

Manuel Romero

Manuel in 50 Beautiful and Creative Blog Designs

5 Simple Tricks To Bring Light and Shadow Into Your Designs

There’s just no escaping light and shadow — it’s everywhere you look. Everything you see reflects light and casts some sort of shadow. Visually, light and shadow help us make sense of what we see and help us understand texture, dimension and perspective.

So, as we try to make our designs on the Web more natural, moving and intuitive, a good understanding of light and shadow is pretty important. Here are 5 ways to better use light and shadow to polish your page designs and make them stand out on the screen.

A Quick Anatomy Of Light And Shadow

In the simple diagram below, we can see that the light source is coming from the left. The highlight is where the light is strongest, and the shadows fall on the side furthest from the light source. The appearance of light and shadow tells us a lot about the surfaces and textures in the image.

Fig 1 in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

But what does this have to do with Web design, you ask?

If you’re trying to design rich, tactile interfaces and websites, light and shadow are your friends. In the same way that many classic artists made their paintings jump off the canvas, you can use light to give your designs depth and visual interest. Let’s get into it.

1. Using A Light Source

Perhaps the most important part of working with lighting is knowing where the light(s) is coming from. The light source will most likely determine where the highlights and shadows fall (although with Web design you can afford to bend these rules in places). If you’re working in Photoshop, you can use the “global light” effect so that all of your lighting effects follow the same light direction.

Controlling the source(s) of light in your designs (even if just with a linear or radial gradient) can help create atmosphere in your page designs. It can also help direct the eyes to a focal point in the design.

Examples on the Web

Campaign Monitor use a burst of light rays that conveys the feeling of a sunrise behind the design.

1 A in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

Icebrrg use light to submerge its website deep underwater.

1 B in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

Mike Precious uses more than one light source to add visual interest and to tie in with the desk-lamp lighting style.

1 D in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

Deaxon use a subtle light source behind its logo to give the logo visual prominence on the page.

1 C in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

2. Gradients

In the real world, very few things have a flat tone. Light and shade are on everything. Subtly using gradients is a great way to provide depth and makes things come to life on the screen.

The key with gradients is not to overdo them. If you’re using Photoshop, make use of layer styles for your gradients. This gives you the freedom to edit them at any point; it also means that if you resize the element, the gradient will rescale too.

Fig 2 in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

Examples on the Web

nclud’s website is a lesson in subtle yet effective use of gradients to separate and organize content.

2 A in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

CSS Ninjas appears to use flat colors at first glance, but each colored area has a subtle gradient, which gives it texture.

2 B in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

3. Highlights

Highlights can help balance shadows and should be used on the edges of objects closest to the light source. Highlights are often overlooked because when used effectively, you don’t even notice they’re there. And while not suited to every situation, a tiny highlight can make all the difference in polishing an interface. The “sharper” the highlight, the shinier the surface will appear.

To really appreciate highlights, we need to zoom in a bit close. A good trick for adding highlights is to work at 200% or more, because at 100% it can be hard to see what you’re doing clearly.

Examples on the Web

Icon Dock and Newism both use a semi-transparent white line on the page element’s top edge to give it a highlight. It’s barely noticeable but adds a bucket of polish to the design.

3 A in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

3 C in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

You’ve probably seen Apple’s website already. However, you may not have noticed the lovely highlights at the bottom of the navigation items, which help make the words look recessed.

3 B in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

4. Basic Shadows

Like gradients, drop-shadows have become a staple of most Web designers. Shadows can really add visual depth and texture when used the right way. The key is not to overdo it.

The qualities of a shadow depend on the light direction and intensity, as well as the distance between the object and the surface where the shadow is cast. The stronger the light, the darker and sharper the shadow. The softer the light, the softer the shadow.

Fig 3 in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

Examples on the Web

When it comes to online examples of drop-shadows, there are simply too many websites to choose from. When used cleverly, they can add a touch of dimension to even the most minimal design.

LinkedIn adds a very subtle shadow to the bottom of its sidebar elements to create the illusion of depth.

4 A in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

Google — with perhaps the hardest-working page on the Internet — still invests in the subtle use of shadow for its search page.

4 B in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

5. Advanced Shadows

You can do a lot beyond basic drop-shadows to give elements a third dimension. Longer shadows are a great way to change the spatial relationship between objects on a page.

In the examples below, the same Coke can is given completely different positions in space depending on its shading and shadow.

5 A in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

5 B in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

5 C in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

Examples on the Web

Emotions by Mike cleverly uses shadow (and light) to turn the flat page into a floor.

5 D in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

Superkix uses shadow to float sneakers “above” the website. The shadow moves when you resize the page, as if the light were shifting.

5 E in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

Sofa creates a floor on the white background with great use of both light and shadow.

5 F in 5 Simple Tricks To Bring Light and Shadow Into Your Designs

Further Resources

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希望时间能够永远停留在那美好的时光~
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